Pick TWO consumer products, such as Sensodyne or Safeguard Soap, explore their marketing activities such as TVCs, Radio, Newspaper, Digital Media ads, Packaging, etc. and discuss how the brands used ( a ) a positive reinforcement, ( b ) a negative reinforcement, and ( c ) a punishment to influence the behavior of their prospective customers. 

Answer rating: 100% (QA)

Positive reinforcement basically means that a reward is given following a desired or a particular an... View the full answer