Question: Place and convenience are connected by a core linkage. While GoPro was able to get the product into places where the customer could find it
Place and convenience are connected by a core linkage. While GoPro was able to get the product into places where the customer could find it it made an error when production problems forced it to
miss the customer connection by emphasizing place over convenience.
deliver fewer cameras than were needed during a holiday season.
exert too much power in the distribution network.
ignore convenience stores in its distribution network.
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