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Do some research to develop your own "top 10" list of effective Web writing principles. Based on you find, assemble your list. Using your list as a guide, find three Web sites that exemplify the principles of effective writing for the Web. The top 10 list of effective web writing principles are: 1) Purpose and Need: Every page needs be developed with a purpose and must be clear and informative yet interactive and attractive. 2) Effective Communication: User would need a quick information hence highlighting the most important aspect is advisable and organized information, clear and brief communication, use of headline and sub headline and bullets where necessary are important. 3) Type Faces: The font which is easily understandable are Arial and Vedanta and the font size should be 16px. 4) Flamboyant Colors: Colors play a vital role in keeping the users hooked to the web page. The proper usage of contrast colors for the text and the background would make the reader read through easily. Vibrant colors would create an impact. 5) Images: Placing the right images can help in positioning the brand and targeting the audience attraction. 6) Navigation: The smooth transitions users make on the website would be referred as transitions. An effective way of navigation includes the click button, breadcrumbs use, three click rule etc. 7) Grid based layouts: Arranging the content in a proper section would use a user-friendly view. 8) Design Pattern: The best design pattern is the F pattern. It helps the user to view the flow and effectively design the website. 9) Load Time: The loading time is the most crucial thing in a website. Optimizing the image size, combining the codes and minifying the HTML, CSS, JavaScript etc. would help reduce the loading time of a website. 10) Mobile Friendly: Mobile is being used as a computer in the present days hence a website which would be compatible with mobile is considered to be mandatory. Based on the current trend is the list made. The 3 websites are: 1) World of SWISS 2) Feed 3) Woven Magazine