PLAN8010 Assignment #3 - Key Performance Indicators In your previous assignment, you created SMART organizational goals...

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PLAN8010 Assignment #3 - Key Performance Indicators In your previous assignment, you created SMART organizational goals and marketing objectives for a selected organization. In this Strategic Planning assignment, you will go through the process of creating 3 key performance indicators (KPIs) to measure how well your selected company will perform/progress toward the strategic marketing objectives you have defined for them. *Review and complete the attached template using the instructions below. Step 1 Pick your favorite SMART marketing goal/objective from your previous assignment and enter it into first text box in the template. Step 2 Follow the prompts in the template, which will ask you to reverse engineer (work backwards) from your identified objective or goal, to produce more refined and intentional KPIs. Step 3 You may use the "model assignment" to guide your work. Assignments should be submitted in a word document or PDF to the dropbox no later than the due date. Key Performance Indicator Template Marketing goal/objective Pick your favorite marketing goal/objective from your previous assignment Type here Statements of progress Statement #1 Statement #3 What statements do you want to be Type here able to make in a time-bound period that prove you are making progress toward achieving your goal/objective? What would you see if the statements were true? Statement #2 Type here Type here Type here Type here Type here Type here Type here Type here List your top 3 metrics (extracted from the previous step) Type here State what you need each metric to be in the timeframe you selected (ex: one year, this quarter, etc.) to prove the statement. Type here KPIs KPI #1 KPI#2 KPI#3 List your finalized KPI's here Type here ex: 20% of customers repeat purchase, number of new customer Type here Type here acquired, click-through rate, etc. Method #1 Type here How will the data #3 be collected/source of da Type here ex: Email survey, social media analytics etc. Method #2 Type here Method 3 PLAN8010 Assignment #3 - Key Performance Indicators In your previous assignment, you created SMART organizational goals and marketing objectives for a selected organization. In this Strategic Planning assignment, you will go through the process of creating 3 key performance indicators (KPIs) to measure how well your selected company will perform/progress toward the strategic marketing objectives you have defined for them. *Review and complete the attached template using the instructions below. Step 1 Pick your favorite SMART marketing goal/objective from your previous assignment and enter it into first text box in the template. Step 2 Follow the prompts in the template, which will ask you to reverse engineer (work backwards) from your identified objective or goal, to produce more refined and intentional KPIs. Step 3 You may use the "model assignment" to guide your work. Assignments should be submitted in a word document or PDF to the dropbox no later than the due date. Key Performance Indicator Template Marketing goal/objective Pick your favorite marketing goal/objective from your previous assignment Type here Statements of progress Statement #1 Statement #3 What statements do you want to be Type here able to make in a time-bound period that prove you are making progress toward achieving your goal/objective? What would you see if the statements were true? Statement #2 Type here Type here Type here Type here Type here Type here Type here Type here List your top 3 metrics (extracted from the previous step) Type here State what you need each metric to be in the timeframe you selected (ex: one year, this quarter, etc.) to prove the statement. Type here KPIs KPI #1 KPI#2 KPI#3 List your finalized KPI's here Type here ex: 20% of customers repeat purchase, number of new customer Type here Type here acquired, click-through rate, etc. Method #1 Type here How will the data #3 be collected/source of da Type here ex: Email survey, social media analytics etc. Method #2 Type here Method 3