Question: Please Add references Assignment Details: Perform an analysis on the study - Customer Information Systems and Competitive Advantage: a Case Study of Top 10 Building

Please Add references

Assignment Details: Perform an analysis on the study - Customer Information Systems and Competitive Advantage: a Case Study of Top 10 Building Society - with a focus on improving organizational effectiveness and protecting the bottom line. Your analysis will therefore include an examination of challenges and opportunities as well as alternate solutions and recommendations that can be supported by additional research

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