Question: Please answer both questions. 1. Formulate a business strategy for BYD of China. What will be the basis of their competitive advantage? What Chinese and
Please answer both questions.
1. Formulate a business strategy for BYD of China. What will be the basis of their competitive advantage? What Chinese and global markets should they pursue in the future? What price point should they plan for vehicles? What mix of automobiles, trucks and buses should be made? How fast should the company grow? Are there other aspects of the business strategy that should be defined?
2. What operations and supply chain strategy should they pursue given the business strategy defined in question 2? Explain this strategy in terms of a mission, objectives, distinctive competence, and major decisions (process, quality, capacity, inventory, and supply chain). How will this strategy contribute to the competitive advantage of the company?
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