please answer question number 2

DISCUSSION QUESTIONS 1. In what situations is top-down planning likely to be superior to bottom-up emergent strategy development? 2. This chapter introduces three levels appropriate for strategic considerations (see Exhibit 2.3 ). In what situations would some of these levels be more important than others? For example, what issues might be considered by the corporate level? What do you see as the primary responsibilities of corporate-level executives? When might the business-level managers bear more responsibility for considering how to respond to an issue? In what situations might the functional-level managers have a primary responsibility for considering an issue? How should the organization ensure the proper attention to each level of strategy as needed? 3. Identify an industry that is undergoing intense competition or is being featured in the business press. Discuss how scenario planning might be used by companies to prepare for future events. Can some industries benefit more than others from this type of process? Explain why. EXHIBIT 2.3 Strategy Strategic Formulation and Implementation across Levels: Corporate, Business, and Functional Headquarters Corporate Strategy Where to compete? SBU 1 Business Strategy How to compete? SBU 2 Business Strategy How to compete? SBU 3 Business Strategy How to compete? Business Function 1 Functional Strategy How to implement business strategy? Business Function 2 Functional Strategy How to implement business strategy? Business Function 3 Functional Strategy How to implement business strategy? Business Function 4 Functional Strategy How to implement business strategy? Although we generally speak of the firm in an abstract form, individual employees make strategic decisions-whether at the corporate, business, or functional level. Corporate executives at headquarters formulate corporate strategy. Think of corporate executives including Sheryl Sandberg (Facebook), John Flannery (GE), Virginia Rometty (IBM), Mukesh Ambani (Reliance