Question: PLEASE ANSWER THE FOLLOWING QUESTIONS BASED ON THE SCENARIO PRESENTED BELOW! Explain the Quantum Leap Marketing Partners case study. Consider which theories might explain the
PLEASE ANSWER THE FOLLOWING QUESTIONS BASED ON THE SCENARIO PRESENTED BELOW!
Explain the Quantum Leap Marketing Partners case study. Consider which theories might explain the issues faced by the organization. How might the THEORIES covered in this weeks learning resources be applied to mitigate these issues?
Consider the following Quantum Leap Marketing Partners case study.
Quantum Leap Marketing Partners is a small, privately held firm with 30 employees that provides marketing consulting, advertising, and digital marketing services. The companys founder, John Thomas, was recently ousted by the other partners, and the firm barely survived this change of leadership. Everyone in the company is anxious, and the culture is dis-eased. Employees tend to keep their heads down, stay quiet, and try to go unnoticed for fear of losing their jobs. Many employees forego lunch and break to not appear like slackers. Infighting is high as employees seek to ensure their job security. Frankly, they seem depressed and unwell. The new managing partner, Stan Simons, is very concerned about low morale, attrition, and motivation. Clients are also expressing their concerns, and a few loyal to the founder has left the firm. Employee attitude cannot sink any lower, nor can the firm afford to lose more clients. The partners fear they may be losing control of the organization.
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