Question: Please answer the questions on the second picture. 6.9 CASE STUDY: CRISIS IN THE FOOD COURT NANCY SWANGER Morgan Black is the director of operations
Please answer the questions on the second picture.
6.9 CASE STUDY: CRISIS IN THE FOOD COURT NANCY SWANGER Morgan Black is the director of operations of an on-property food court made up of five branded quick-service restaurant concepts and one full- service casual dining outlet. The resort hotel. of which the food court is a part, attracts affluent guests who are traveling with their families. The food court is located in a common area not far from some of the resort's most popular, kid- friendly recreational activities. It also attracts lo- cal guests who are not staying at the resort, but just visiting One Sunday afternoon, when the hotels 2500 rooms and suites were nearly at full occu- pancy, an incident occurred at the branded sand- wich shop that was both bizarre and frightening to those involved As was typical of the property, lunch- time in the common restaurant area was busy and extended well into the afternoon as fami- lies arrived for weeklong stays. A father and son approached the counter of the sandwich shop to order a bite to eat. They were near- ing the register to pay for their meal when the son suddenly collapsed and fell to the floor, hitting his head on the glass window separating the customers from the sandwich preparation area. The boy, who was wear- ing short pants, fell into a puddle of his own bloody feces as he hit the floor. As it all hap- pened so suddenly, those who were witnesses said it was like the boy must have voided as he was collapsing, as there were no signs of any problem prior to the actual fall. As one might expect, the scene caused quite a stir among guests in the area. One of the shop's employees promptly called 911 for an ambulance. Within a very short period, para medies arrived to care for the boy. It was several minutes before he was stable enough to trans- port, as they could not get the bleeding to stop Morgan, who was on property, arrived just as the boy was being transported to the local hos- pital for treatment Of course, a crowd had gathered, and talk of the tragedy was spreading rapidly throughout the property. The store was immediately closed and the area around the sandwich shop cordoned off. In trying to assess the situation, Morgan discovered the following 1. When the young boy hit the floor, the puddle of bloody excrement splattered everywhere-even hitting other guests who were in line 2. One of the employees, who probably reacted without thinking, began to clean up the mess with her bare hands. 3. The identities of the father and son were not known. 4. A reporter from the local newspaper was a guest at the food court that day and wanted comments on what happened. Suggest a plan for Morgan's handling of the situation. . . Points to Consider Involvement of the health departinent: Notification of the brand's corporate office? Condition of the boy? Clean-up process Treatment of contaminated items Handling affected guests and employees? . Methods to reassure resort guests? When to reopen and resume business as usual? Implications of what happened short and long term? Role of the resort's crisis team? Training ps