please assist with both questions

QUESTION 5 Explain four external factors that may have an influence on Vita-Quench Beverages pricing decisions when they introduce their new range of sparkling flavoured water in aluminium cans to the market, and apply each factor practically to Vita-Quench Beverages (8 marks will be awarded for the theoretical discussion and 4 marks for practical examples relating to Vita-Quench Beverages). (12) QUESTION 6 Explain and practically apply the five types of geographical pricing strategies that Vita-Quench Beverages could consider using, and then advise on which strategy you think is the most suitable to Vita-Quench Beverages (5 marks will be awarded for the theoretical discussion, 5 marks for the practical application and 2 marks for the selection and motivation of the strategy that Vita-Quench Beverages should employ). (12)