Please Consider Mandarin Oriental Hotel Groups and provide a Five Competitive Forces (Five Forces analysis) and Life Cycle: A short evaluation of the collective strength of the Five competitive forces and the life cycle stage of the industry. Please Note the following information before providing the answer:

Please once again consider the above information when providing the answer.

Porter's Five Forces Framework helps identify the attractiveness of an industry in terms of five competitive forces: - The threat of entry. - The threat of substitutes. - The bargaining power of buyers. - The bargaining power of suppliers and. - The extent of rivalry between competitors. The five forces constitute an industry's 'structure'. The five forces framework (1 of 7) The five forces framework and the analysis factors ( 2 of 7 ) Rivalry between existing competitors Competitive rivals are organisations in the same industry/market with similar products or services aimed at the same customer group (distinct from substitutes). The degree of rivalry depends on: - Competitor concentration and balance (numerous firms - no one leading - and quite similar in size and power). - Industry growth rate (shortage of new customers; the market is almost saturated with standard and undifferentiated products/services). - High fixed costs. - High exit barriers. - Low differentiation. Drawing a Conclusion on the Porter's Five Forces Analysis Intensity of Rivalry is high (or moderate to Intensity of Rivalry is low (or moderate to high) if: low) if: - Competitors are numerous; - A small number of firms in the - Industry growth is slow; industry; - Fixed costs are high; - A clear market leader; - Competitors have equal size; - Fast industry growth; - Products are undifferentiated; - Low fixed costs; - Brand loyalty is insignificant; - Highly differentiated products; - Consumer switching costs are low; - Prevalent brand loyalties; - Competitors have equal market share; - High consumer switching costs; - Competitors are strategically diverse; - No excess production capacity; - There is excess production capacity. - Lack of strategic diversity among Hence, more financial effort to sell the competitors; surplus; - Low exit barriers. - Exit barriers are high. The industry life cycle