Question: PLEASE DO NOT USE APPLE AS AN EXAMPLE! The video attached is for related info. Provide an MNC and attach a link that references the

PLEASE DO NOT USE APPLE AS AN EXAMPLE! The video attached is for related info. Provide an MNC and attach a link that references the MNC selected. Thank you.

Apart from eclectic paradigm and FSA-CSA framework, we also learnt how the Resource Based View (and its VRIO framework) and Dynamic Capabilities theory help MNCs to gain their sustainable competitive advantages especially in international markets.

Provide an example of a MNC and discuss how it has successfully leveraged its unique resources and dynamic capabilities to expand globally.

Note:

  • Make sure the choice of your MNC hasnt been discussed by another person. If it happens it has been discussed already, then you must bring some new insights not yet covered. This will ensure no collision.
  • Keep your discussion precise (bold the points if applicable)
  • For internet material (links) make sure you press the space or enter keyboard button to make your link(s) be in a playable version, and not a plain text. This will be easier for other just to click at the link and follow what you have posted.

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