Question: PLEASE EXPLAIN STEP BY STEP ON A PAPER . Consider an industry with two products A and B . There are 1 0 0 consumers
PLEASE EXPLAIN STEP BY STEP ON A PAPER
Consider an industry with two products A and B There are consumers who value product A
at vA and product B at vB The incumbent firm produces both goods. Its marginal
cost of production for good A is cA and cB for good B
There is also a potential new entrant firm who only produces good B at a marginal cost of
cBcB Firm has a cost of entry of K The timing of the game is as follows. First,
firm decides whether to sell good A and B in a bundle. Second, firm
decides whether to enter the industry. Third, all active firms name the price for their product.
a Suppose firm has not entered. Determine the monopoly profits of firm for both products.
Without entry, does firm make higher profits when selling the products in a bundle or separate?
b Assume firm offers the products individually and firm has entered the market for product
B Firms compete in prices. Determine the Nash equilibrium in prices in market
B and give the total profits of firm and firm as a function of cB
c Now assume firm supplies the products in a bundle. Give the Nash equilibrium in prices and
the profits of firm and firm as a function of cB
d Give the condition under which entry occurs with and without bundling.
e Give the conditions under which bundling is strictly profitable and deters entry from firm in
market B Explain this result.
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