Give an analysis for the below. This is for company PEPSICO

1. Competitive Profile Matrix (CPM) - based on the above screenshot.

2. Current Status of Industries - provide a scatterplot if you can

3. Overview of the firm (PEPSICO)

Critical Success Factors Carbonated Soft Drinks Ad Domestic Market Penetration Customer Service Product Variety International Market R&D Spending Financial Profit Customer Loyalty Market Share Product Quality Top Management Price Competitiveness Totals Weight Rating 0.10 3 0.08 3 0.06 1 0.14 4 0.10 4 0.05 4 0.10 0.05 0.08 0.09 0.05 0.10 1.00 3 3 PepsiCo 3 4 3 Score 0.30 0.24 0.06 0.56 0.40 0.20 0.30 0.15 0.24 0.27 0.20 0.30 3.22 Coca-Cola Rating Score 4 0.40 4 0.32 2 0.12 3 0.42 4 0.40 2 0.10 4 0.40 4 0.20 4 0.32 0.27 0.15 0.20 3.30 3 3 2 Dr. Pepper Rating 1 2 1 1 2 2 2 2 2 2 2 4 Score 0.10 0.16 0.06 0.14 0.20 0.10 0.20 0.10 0.16 0.18 0.10 0.40 1.90