Question: Please help as much as you can. need a second opinion. Thank you so much!!!! Question 1. Is Netflix's initiative to begin content production a

Please help as much as you can. need a second opinion. Thank you so much!!!!

Question 1. Is Netflix's initiative to begin content production a case of vertical integration for the company? If yes, is it backward or forward integration? If not, why not? What are some potential benefits and risks associated with Netflix producing its own original content?

Question 2. What are some major motivations behind Netflixs international expansion? What strategy do you think Netflix uses to compete in the global market (international, global, multi-domestic, or transnational)? Do you think this strategy is a better choice for Netflix over the other three options?

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