please help asap

all the information is given look the article and answere 2 questions please

Read the article "Can Gap Escape the Whirlwind? New CEO Confronts Years of Decline", Wall Street Journal, October 26, 2020 Tags: target marketing; brand positioning; brand equity; differentiation; re-branding; buyer persona; After reading the article, share your thoughts on: 1. In the article, a former CMO at Old Navy, a brand owned by Gap, was quoted as saying "if you try to be everything to everyone, you end up being nothing" (page 3). What did the former CMO mean? Apply what we've learned about target marketing and explain why the former CMO believed brands should "articulate what they stand for". 1. In the article, a former CMO at Old Navy, a brand owned by Gap, was quoted as saying "if you try to be everything to everyone, you end up being nothing" (page 3). What did the former CMO mean? Apply what we've learned about target marketing and explain why the former CMO believed brands should "articulate what they stand for". 2. What's your experience with Gap, Old Navy, Banana Republic, and Athleta in terms of what each brand represents? Share your opinion on why "the company's other brands (e.g. Old Navy, Athleta) have fared better