Question: PLEASE HELP ME SOLVE Provide one or more spreadsheets that detail your sales and gross margin forecast and marketing budget and the activities that will
PLEASE HELP ME SOLVE
Provide one or more spreadsheets that detail your sales and gross margin forecast and marketing budget and the activities that will comprise it for 35 years, monthly for the first year. Indicate, by category of activity, all planned marketing spending for the execution of your marketing strategy, broken down into as many of the following categories as apply: Advertising (creative and media expense) Direct marketing (direct mail and/or telemarketing expense) Internet marketing (website, banners, etc.) Consumer promotion (discounts, samples, coupons, rebates, contests, etc.) Trade promotion (allowances/discounts to your distribution channels) Salesforce expenses (salary and fringes, sales materials, commission, travel) Public relations (nonpaid media) Customer service (inbound order taking, customer support, etc.) Other (sponsorships, events, etc
Company : Procter and Gamble
Step by Step Solution
There are 3 Steps involved in it
Get step-by-step solutions from verified subject matter experts
