Question: Please help me with 2 questions, with a broad explanation please. 1. What generic strategy (overall cost leadership, differentiation, cost focus, differentiation focus) do you

Please help me with 2 questions, with a broad explanation please.

1. What generic strategy (overall cost leadership, differentiation, cost focus, differentiation focus) do you think Allegiant Air identifies with and why?

2. How does this strategy enable Allegiant to improve competitive position against EACH of the Five Forces and achieve competitive advantage in the airline industry?

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