Please help with the below regarding the above

1. Executive Summary - provide a synopsis of the case analysis and findings.

2. Introduction

a. Follows the Executive Summary; includes highlighting the history of Disney and identifying the current situation the company faces with regards to the brand, their products, and consumer confidence.

b. SWOT Analysis. List characteristics for each SWOT category. For each characteristic, include 1-2 sentences about why the issue is relevant for Disney.

-5. Discuss the evolution of internal dynamics and corporate culture at the Walt Disney Company from Michael Eisner's term as CEO to Bob Iger's term. What has Iger done to im- prove these factors and as a result, improve the overall success of the Walt Disney Com- pany? What are the challenges for Bob Iger's replacement, Robert Chapek (it seemed like a well-timed transition until covid- 19 hit within weeks)? -6. Disney + has proven to be the savior of the Walt Disney Company over the past 12 months. What strategic decisions has management made to ensure its success, replace lost revenues from theme park revenues, the international box office, and the loss of original sports programming for ESPN? How did smart marketing complement the savvy strategic management decisions? End of document ! - 1. While many will argue that Disney's entry into mainland China is a very positive move for the Walt Disney Company, as it gives them access to the largest market in the world. However, they recently experienced significant criticism of the newly released Mulan. Why was there so much controversy surrounding the live action Mulan? How does this impact corporate image as it relates to social responsibility, use of resources in a market known for its questionable hiring, compensation, and work environment issues? Does China's ap- proach to the environment impact the carefully managed image of Disney as it relates to its position in the world and environmental protection? -2. How does the addition of another Chinese park impact the corporate culture of the exist- ing Disney parks? Considering the changing demographics of the US and China, how does Disney create a global corporate culture or does it choose to have different corporate cul- ture to match the national cultures and demographics in each country. Explore the pros/cons of each approach and recommend an approach. -3. The first year at Disneyland I leased out the parking concession, brought in the usual security guards- things like that- but soon realized my mistake. I couldn't have outside help and still get over my idea of hospitality. So now we recruit and train every one of our em- ployees. I tell the security police, for instance, that they are never to consider themselves cops. They are there to help people. The visitors are our guests. It's like running a fine res- taurant. Once you get the policy going, it grows." Walt Disney Disney discovered quickly that it is difficult to maintain a "brand" in a rapidly expanding or- ganization while balancing the growth with existing corporate structure and capabilities. While leasing out responsibilities enables swifter and easier achievement of growth objec- tives, it risks the implementation of the vision. How has Disney balanced expansive growth with marketing and HR policies tactics? You can consider entry into theme parks, cruises, or international markets in your discussion. - 4. Disney has worked diligently to develop its brand and infuse it across their product lines including filmed entertainment production, cruise lines, theme parks, media networks, Broadway shows, and consumer merchandising (to name a few!). Currently, Disney has a substantial investment in introducing StarWars Land to the Florida and California theme parks. What are the challenges to the proposed renaming and rebranding of Hollywood Stu- dios to launch Star Wars as the featured brand in this theme park? What are the risks of a rebrand and how can management encourage personnel to support the rebranding and help it become a successful part offer Disney's theme park family? a