Question: Please hep with answering questions 3 , 4 , 5 A and 5 B . Thank you. PEM, Incorporated, is experiencing financial difficulty due to

Please hep with answering questions 3,4,5A and 5B. Thank you.
PEM, Incorporated, is experiencing financial difficulty due to erratic sales of its only product, a high-
capacity battery for laptop computers. The company's contribution format income statement for
the most recent month is given below:
Refer to the original data. The sales manager is convinced that a 10% reduction in the selling
price, combined with an increase of $37,000 in the monthly advertising budget, will double unit
sales. If the sales manager is right, what will be the revised net operating income (loss)?
Revised net operating income (loss)
Refer to the original data. The Marketing Department thinks that a fancy new package for the
laptop computer battery would grow sales. The new package would increase variable costs by
$0.60 per unit. Assuming no other changes, how many units would have to be sold each month to
attain a target profit of $4,000?
Unit sales to attain target profit
Refer to the original data. By automating, the company could reduce variable expenses by $3 per
unit. However, fixed expenses would increase by $59,000 each month.
a. Compute the new CM ratio and the new break-even point in unit sales and dollar sales.
b. Assume the company expects to sell 20,200 units next month. Prepare two contribution
format income statements, one assuming operations are not automated and one assuming
they are. (Show data on a per-unit and percentage basis, as well as in total, for each
alternative.)
 Please hep with answering questions 3,4,5A and 5B. Thank you. PEM,

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