Please, how do I make a marketing plan, according to the information I have?

6:18 PM 94 Marketing_Plan_Outline_Fall_2019 (1) - Read-only H Sign in to edit and save changes to this file. V 1. Executive Summary (2-3 Pages) 1.1. Situation Analysis 1.2. Marketing Objectives 1.3. Marketing Strategies 1.4. Financial Projections 2. The Offering (2 Pages) 2.1. Story of the Offer g 2.1.1. History a evelopment of Offering 2.1.2. Category. characteristics 2.1.3. Product Line Cycle Stage 3. The Market (8-10 Pages) 3.1. Market Size 3.1.1. Current Size 3.1.2. Trends and Growth 3.1.3. Demand Forecast 3.2. Market Segments 3.2.1. Geographic 3.2.2. Demographic 3.2.3. Psychographic 3.2.4. Behavioral 3.3. Target Market 3.3.1. Needs and Benefits 3.3.2. Offering Usage 3.3.3. Market Attitudes 3.3.3.1. Category 3.3.3.2. Offering 3.3.3.3. Perception 3.3.3.4. Novelty of Target 3.4. Purchasing Process 3.4.1. Decision Making Process 3.4.2. Sources of Information 3.4.3. Purchaser 3.4.4. Consumer Competition and Share of Market (5-6 Pages) 4.1. Competitors 4.2. Share of Market 4.2.1. Total Industry Sales 4.2.2. Potential Share of Market Available 4.3. Competitive Profiles 4.3.1. Background 4.3.2. Product Strategy 4.3.3. Distribution Strategy 4.3.4. Pricing Strategy 4.3.5. Promotional Strategy 5. External Analysis (1-2 Pages) 5.1. External Factors 5.1.1. Political-Legal 5.1.2. Economic 5.1.3. Social-Cultural 5.1.4. Technological 6. SWOT Analysis (2-3 Pages) 6.1. Strengths 6.2. Weaknesses 6.3. Opportunities 6.4. Threats 7. Marketing and/or Sales Objectives Page 1 of 2 8. Marketing Strategies (5-6 Pages) 8.1. Targeting and Positioning6:18 PM Marketing_PIan_Out|ine_Fa||_2019 (1) Readonly ray/OIIQF Sign in to edit and save changes to this file. v ' 3.4.4. Consumer ' 4. Competition and Share of Market (56 Pages] 4.1. Competitors 4.2. Share of Market 4.2.1. Total Industry Sales 4.2.2. Potential Share of Market Available 4.3. Competitive Proles 4.3. 1 . Background 4.3.2. Product Strategy 4.3.3. Distribution Strategy 4.3.4. Pricing Strategy 4.3.5. Promotional Strategy 5. External Analysis (1-2 Pages) 5.1. External Factors 5.1.1. PoliticalLegal 5.1.2. Economic 5.1.3. SocialCultural 5.1.4. Technological 6. SWOT Analysis (23 Pages) 6.1. Strengths 6.2. Weaknesses 6.3. Opportunities 6.4. Threats 7. Marketing andfor Sales Objectives (1-2 Pages) 8. Marketing Strategies (56 Pages) 8.1. Targeting and Positioning 8.1.1. Targeting 8.1.2. Positioning 8.2. Marketing Mix Strategy Development 8.2.1.. Product Strategy 8.2.2. Pricing Strategy 8.2.3. ChannelJDistribution Strategy 8.2.4. Promotional Strategy 9. Financial Analysis (4 Pages) 9.1. Sales Forecast 9.2. Customer Acquisition Cost 9.3. Customer Lifetime Value 10. Project Timeline (2 Pages) 10.1. Gantt Chart 10.2. Budgeted Activities Page 2 of 2