Question: Please implement a spreadsheet model for this problem and solve it using Solver: American Auto is evaluating their marketing plan for the sedans, SUVs, and
Please implement a spreadsheet model for this problem and solve it using Solver:
American Auto is evaluating their marketing plan for the sedans, SUVs, and trucks they produce. A TV ad featuring this SUV has been developed. The company estimates each showing of this commercial will cost $ and increase sales of SUVs by but reduce sales of trucks by and have no effect of the sales of sedans. The company also has a print ad campaign developed that it can run in various nationally distributed magazines at a cost of $ per title. It is estimated that each magazine title the ad runs in will increase the sales of sedans, SUVs, and trucks by and respectively. The company desires to increase sales of sedans, SUVs, and trucks by at least and respectively, in the least costly manner.
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