please make it clear and solve all points

1905) 2) Task 2 or the main assignment: Designing a business plan Assignment deliverables and corresponding marks MARKS 2 ASSESSMENT ITEMS/DELIVERABLES 1. Clarity Sorted Grammar The assignment should follow a report format. An internationally acceptable presentation style must be adhered to with appropriate Grammar. Must avald truncations and unnecessary spacing. The contents must be adequately legible. The report must be consistent with regards to the font style and size for both headings and the text; and proper punctuations must be used throughout Use of Pronouns: Incorrect use of the Pronouns in a report format for an essay) would be costly Avoid using First Person Subject Pronoun/Singular). "Me'tist Person Object Pronoun, "MY Fint Person Possessive Adjective. "Mine First Person Possessive Pronoun), We First Person Subject Pronoun/Plural. You" (2nd Person Subject/object Pronoun). Instead, you must consider the use of the 3rd Person Subject/object/Possessive/Reflexive-intensive Pronoun/Possessive Adjective) 2. Key Information Business name Owner(s) Name Business Address Telephone 1 3. Executive summary Business summary Business aims MEC AMO TEM 0503 Page 2 of 3 Entrepreneurship & New Venture Creation (ELCT20002.2) - Fat-20- CW2 (Assignment2) - OP Financial summaryles.costs, revenues, profits) 4 Elevator Pitch Your business name Strapline Bried product/service description . Brief target market description Brief description of the needs your product/service would satisfy Brief justification as to why your product/service would do a better job than competing products/services . Brief description of financial outlook/propnosis 5. Product/Service Define the core product/service Describe its features and benefits 6. Customers Typical customer Geographic location Needs of the customers Choice criteria of the customers 7. Marketing research Secondary Data Primary Data & Analysis of competition Competitor profile SWOT Analysis & Analysis of competition Competitor profile SWOT Analysis 3 20 9. Marketing plan Target market Information on the target market with regards to: - Demographics Psychographics - Behavioural patterns Branding decisions Pricing decisions Distribution decisions Promotions: The types of promotions strategies to be used and the "Budget allotted to the Integrated Marketing strategies. MEC_AMO TEM_035_02 Page 3 of 13 Entrepreneurship & New Venture Creation (ELCT20002.2) - Fall - 20- CW2 Assignment2) - OP 10. Operations and Logistics plan The physical premises/plant Technology Equipment, assets, and materials Transport Legal requirements Insurance requirements 10 11. HR plan and Organisation Structure Describe the type of structure you'd use Describe the kinds (functional skills) and number of people you'd need Draw an organisation 12. The Major Financial Projections 24 . Income Statement Balance Sheet . Cash-Flow Statement Pay-Back Period Key Ratios TOTAL MARKS FOR THE BUSINESS PLAN 90 1905) 2) Task 2 or the main assignment: Designing a business plan Assignment deliverables and corresponding marks MARKS 2 ASSESSMENT ITEMS/DELIVERABLES 1. Clarity Sorted Grammar The assignment should follow a report format. An internationally acceptable presentation style must be adhered to with appropriate Grammar. Must avald truncations and unnecessary spacing. The contents must be adequately legible. The report must be consistent with regards to the font style and size for both headings and the text; and proper punctuations must be used throughout Use of Pronouns: Incorrect use of the Pronouns in a report format for an essay) would be costly Avoid using First Person Subject Pronoun/Singular). "Me'tist Person Object Pronoun, "MY Fint Person Possessive Adjective. "Mine First Person Possessive Pronoun), We First Person Subject Pronoun/Plural. You" (2nd Person Subject/object Pronoun). Instead, you must consider the use of the 3rd Person Subject/object/Possessive/Reflexive-intensive Pronoun/Possessive Adjective) 2. Key Information Business name Owner(s) Name Business Address Telephone 1 3. Executive summary Business summary Business aims MEC AMO TEM 0503 Page 2 of 3 Entrepreneurship & New Venture Creation (ELCT20002.2) - Fat-20- CW2 (Assignment2) - OP Financial summaryles.costs, revenues, profits) 4 Elevator Pitch Your business name Strapline Bried product/service description . Brief target market description Brief description of the needs your product/service would satisfy Brief justification as to why your product/service would do a better job than competing products/services . Brief description of financial outlook/propnosis 5. Product/Service Define the core product/service Describe its features and benefits 6. Customers Typical customer Geographic location Needs of the customers Choice criteria of the customers 7. Marketing research Secondary Data Primary Data & Analysis of competition Competitor profile SWOT Analysis & Analysis of competition Competitor profile SWOT Analysis 3 20 9. Marketing plan Target market Information on the target market with regards to: - Demographics Psychographics - Behavioural patterns Branding decisions Pricing decisions Distribution decisions Promotions: The types of promotions strategies to be used and the "Budget allotted to the Integrated Marketing strategies. MEC_AMO TEM_035_02 Page 3 of 13 Entrepreneurship & New Venture Creation (ELCT20002.2) - Fall - 20- CW2 Assignment2) - OP 10. Operations and Logistics plan The physical premises/plant Technology Equipment, assets, and materials Transport Legal requirements Insurance requirements 10 11. HR plan and Organisation Structure Describe the type of structure you'd use Describe the kinds (functional skills) and number of people you'd need Draw an organisation 12. The Major Financial Projections 24 . Income Statement Balance Sheet . Cash-Flow Statement Pay-Back Period Key Ratios TOTAL MARKS FOR THE BUSINESS PLAN 90