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Module 7 - Application & Analysis Assignment Select a company you are interested in and obtain its annual report by going to the company's website. Download the annual report for the most recent year. (On many companies' websites, you will need to visit the Investor Relations section to obtain the company's financial statements.) Instead of the company's annual report, you choose to download the company's Form 10-K, which can be found at http://www.sec.gov/edgar/searchedgar/companysearch.html. Using the annual report/Form 10-K that you downloaded, locate the company's segment information; it should be in the "Notes to the Consolidated Financial Statements" or another similarly named section. Look for the work "Segment" in a heading; that is usually the section you need. Respond to the following questions based on your knowledge of this module's material. 1) List the name of the company and the year of the annual report. Make a table listing the operating segments and for each segment state the page(s) of the annual report/Form 10-K where you found the segment information, the segment revenues, the segment income and the segment assets. Additionally, attach a copy of the annual report/Form 10-K with your Blackboard submission. 2) Use the data you collected in 1) above to calculate each segment's sales margin. Interpret your results. 3) Use the data you collected in 1) above to calculate each segment's capital turnover. Interpret your results 4) Use the data you collected in 1) above to calculate each segment's ROI (return on investment). Interpret your results. 5) Can you calculate RI (residual income)? Why or why not? 6) The rules for how segments should be presented in the annual reports are governed by external financial accounting rules. The information you gathered for the previous requirements would be used by investors and other external stakeholders in their analysis of the company and its stock. Internally, the company most likely has many segments. Based on what you know about the company and its products or services, list at least three potential segments that the company might use for internal reporting. Explain why this way of segmenting the company for internal reporting could be useful to managers. Module 7 - Application & Analysis Assignment Select a company you are interested in and obtain its annual report by going to the company's website. Download the annual report for the most recent year. (On many companies' websites, you will need to visit the Investor Relations section to obtain the company's financial statements.) Instead of the company's annual report, you choose to download the company's Form 10-K, which can be found at http://www.sec.gov/edgar/searchedgar/companysearch.html. Using the annual report/Form 10-K that you downloaded, locate the company's segment information; it should be in the "Notes to the Consolidated Financial Statements" or another similarly named section. Look for the work "Segment" in a heading; that is usually the section you need. Respond to the following questions based on your knowledge of this module's material. 1) List the name of the company and the year of the annual report. Make a table listing the operating segments and for each segment state the page(s) of the annual report/Form 10-K where you found the segment information, the segment revenues, the segment income and the segment assets. Additionally, attach a copy of the annual report/Form 10-K with your Blackboard submission. 2) Use the data you collected in 1) above to calculate each segment's sales margin. Interpret your results. 3) Use the data you collected in 1) above to calculate each segment's capital turnover. Interpret your results 4) Use the data you collected in 1) above to calculate each segment's ROI (return on investment). Interpret your results. 5) Can you calculate RI (residual income)? Why or why not? 6) The rules for how segments should be presented in the annual reports are governed by external financial accounting rules. The information you gathered for the previous requirements would be used by investors and other external stakeholders in their analysis of the company and its stock. Internally, the company most likely has many segments. Based on what you know about the company and its products or services, list at least three potential segments that the company might use for internal reporting. Explain why this way of segmenting the company for internal reporting could be useful to managers