Please prepare to discuss the cases, SchmidtCo $($A$)$ and SchmidtCo $($B$)$ by John Hammond.

Some appropriate questions to think about and answer:

$1.$ Why is the decision facing John a difficult one? Hint $-$ family business.

$2.$ How does this project fit into John's overall strategy?

$3.$ What are the problems?

$4.$ What should be John's objectives?

$5.$ What are John's alternatives $($at least $4)?$

$6.$ What are the consequences of each alternative?

$7.$ What should John do next?

$8.$ How does this case apply to your work organizations?

$9.$ What are the general lessons from this case?