Question: Please provide the supporting reasons, examples and explain the details. and Analyze how PTTOR (the company) should position itself among its direct competitors in order

Please provide the supporting reasons, examples and explain the details. and Analyze how PTTOR (the company) should position itself among its direct competitors in order to offer unique and useful value for its customers in Asia.

The references or the article are as shown: https://asia.nikkei.com/Business/Food-Beverage/Thailand-s-PTTOR-to-triple-coffee-shops-overseas-to-1-000

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