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https://www.yumpu.com/en/document/view/9993108/can-7-elevenr-succeed-in-germany

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In Germany, 7-Eleven should pay attention to: Its mission Transferring its American strategy to Germany The "quality" and "image" of its stores and products Its merchandise line and assortment With regards to merchandise assortment, 7-Eleven should offer: Products that are similar to those offered in the U.S., except newspapers and cigarettes Beer, frozen meals, candy, except clothing. O Newspapers, cigarettes, beer, frozen meals, candy, ice cream, donuts & muffins, including clothing and souvenirs. Products that do not exist in Germany In discussing the case, what did we identify as 7-Eleven's strategic advantage? O The number of stores that 7-Eleven has The variety of its merchandise Its use of extended hours" o Its American origin