Question: Please respond to these two posts. These post are my classmates but give response to these two posts. Do not just you agreee or disagree
Please respond to these two posts. These post are my classmates but give response to these two posts. Do not just you agreee or disagree just respond to two of the posts.
1) From the President of ODU's perspective, I would like to explore the Service portion of the value chain. My view on ODU is heavily rooted in this area, as support is a big aspect of your education. This portion of the value chain can be a vital one, and I personally feel that improvements could be made in this area.
As ODU's value chain moves along we essentially end the primary activities portion with (Customer) Service. Two major factors here would be the way in which ODU's staff receive and subsequently handle feedback, along with the support for students when they are facing challenges or issues with the curriculum. As we have learned about the value chain, we know the importance is in adding value, and the service portion may be viewed as the least contributory as it doesn't necessarily apply to the current customer. In the case of current and prior students, we have paid for our classes and chosen the school. Switching costs are high and a transfer to a new school would be difficult. However, while the price has already been paid in those scenarios, the opinions and anecdotal evidence to friends, colleagues, and acquaintances will drive the popularity of the program. The feedback loop created in the service portion of the value chain is vital in refining customer responsiveness, and to be superior in this area a company needs to "do better job than competitors at identifying and satisfying its customers' needs," (Hill et al., 2017).
Students spend a great deal of time picking a school. They often have a hard time between two or more, and every aspect has a heavy weight. Current and former student opinions will be a heavy factor in making these life changing decisions. As more schools develop the infrastructure and resources to be able to bring their degree programs online, a core competency of ODU, ODU should focus on the service portion and feedback loop that can confirm and/or increase value for current students, add value for future students, and contribute to their corporate reputation. Online learning and service are very much intertwined and as the feedback loop improves both will improve. A focus on the service portion of the value chain could create second core competency along with the online program, and I believe help promote a shift to both competencies becoming distinctive and creating a sustainable competitive advantage.
2) I would like to talk about the Operation portion of the value chain from the president of ODU's point of view. Operation is an important part of ODU as people are managing the flow of services and information across the university.
As we know, we start with inbound logistics and move along to operations. In the operations process, there is a lot that happens to ensure students get their education and teachers to help the students. Teachers will have to be assigned to classrooms or laboratories and will have to allocate their scheduling, planning, and resources. Teachers will have to conduct evaluations and exams to measure the teaching quality. They will also have to go through training through projects and industry immersion. In addition, the university provides career assistance to the students and connects with businesses to make sure that students have access to employment opportunities.
The operations process is important to ODU because it helps in efficiently managing, controlling, and supervising services and people. Without it, ODU can't run as a university. ODU needs to see to its quality of service as it will give the university an advantage compared to the other colleges. In order to achieve the best results, ODU makes sure that its staff is properly allocated with resources. As we know, customer satisfaction is important. ODU will need to focus on this along with its quality service. This will improve their reputation, attract future students, and increase value for current students.
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