Question: Please see the attachment below. Citations need to be included. This activity pertains to material covered in Modules 1 and 2. This activity relates to

Please see the attachment below. Citations need to be included.

Please see the attachment below. Citations need to be included. This activitypertains to material covered in Modules 1 and 2. This activity relates

This activity pertains to material covered in Modules 1 and 2. This activity relates to Ford Motor Co. Company and its ST SUV product line . Below are some of the article links that you ! " must review before developing your answers to the questions . https : / / www . bloomberg . com / news / articles / 2019 - 01 - 10 / ford- guards - sur-turf- ( I with - first - explorer - redo - in - almost- a - decade ? send = technology - up 2 ) https : / / www . cnbc . com / 2019 / 01 / 09 / ford- explorer - under- embargo . html 3) https : / / www . businessinsider .com / ford - reveals - new - 2020 - explorer - sur - redesign - 2019 - 1 4 ) https : / / www. usatoday . com / story / money / cars / 2018 / 10 / 02 / september- auto - sales / 1457549002 / In addition , you should also make yourself familiar with the company by reviewing its website ( www . ford . com ) and specifically going over so` some recent material posted on their investor relations pages ( https : / / shareholder . ford . com / home / default . aspx ) .Ford Motor Company - Questions Q.1. List and explain 5 strategic marketing and business factors that may have inuenced Ford to wait nearly a decade before updating its Explorer SUV. Use any relevant data to support your answer. (15 points) Q.2. List and briey explain 2 recommendations that can help Ford maintain or expand its market leadership position in SUV sales. Please also list any limitations or boundary conditions within which the Strategy would most likely work. For instance, a boundary condition for rain is the presence of clouds. Another example of a boundary condition is the presence/ level of oil in a motor engine for it to work properly. Use any relevant data to support your recommendations. (10 points)

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!