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Your company is planning on introducing a residential next yearThe COS2013 carbon monoxide and smoke the LifeSaver and harmful smoke and carbon monoxide measures the concentration of smoke and sounds loud alarm pattern when potentially harmful level is reached The is designed to detect both tast and slow soldering The type of alarm visibly indicated by an alarm iconThe new mode is volt hardwire combination smoke and carbon monoxide alarm, using the latest ionization photoelectric and semiconductor Features include alarm icons both smoke and Instant test and retest , inter connectability for up to 12 unitsan alarm pause silencer feature , an alarm pattern, a warranty and UL &listed The COS2013 is dearly superior to your other lines but will actually carry a lower the lower cost the new technology . Your company also realizes that competitors possess similar technology and cost structures which necessitate the introduction of the new alarmYour company will continue to sell its current product the LifeSaver L Your boss has asked you to assess the impact on the company's projected total contribution margin . The LifeSaver priced at $47 and has unit variable costs of $26. The will be priced at 42 and will carry unit variable costs of 523 Life Saver sales are projected 375, 000mits . The company had expected to sell 450,000 LifeSaver , without the introduction of Saver While difficult to estimate the company believes that about 200.000 Saver's be cannibalized by the introduction the LifeSaver Calculate the projected 2013 total contribution margin for Life Saver

2. Your company planning on introducing a new residential smoke detector the start of next year. The carbon monoxide and smoke be called the LiteSaver monitors and detects harmful smoke and carbon measures the concentration of CO or smoke and sounds a loud pattern when a potentially harmful level is reachedThe alarm is designed to detect both buming and slow Smoldering fires. The type of alarm is visibly indicated by an alarm icon The new model is a 120 volt hardwire combination smoke and carbon monoxide alarm using the latest ionization photoelectric and semiconductor technology. Features include visual alarm icons for both smoke and )instant test and retest feature, interconnectability for up to 12 units, an alarm pause silencer featuredB alarm pattern, a 5 year warranty and is UL & listed. The COS2013 is clearly superior to your other lines but will acafty a lower due to the cost of the new technology. Your company also realizes that competitors possess similar technology and cost structures which necessitate the introduction of the will continue to sell its current product: the LifeSaver Your boss has asked you to assess the impact of cannibalization on the company's projected total The LifeSaver lis priced at 47 and has variable costs 26. The will be priced at 39 and will carry unit variable costs of $24. First year sales are projected at 375.000 units. The company had expected to sell 450,000 the introduction of difficult to estimate the company believes that about 200.000 Saver will be cannibalized by the introduction of the LiteSaver Glculate the projected 2013 contribution margin tor both Lifesaver 1 and Life Saver 2

Tudor mondo Oddam peito reached the bonnes Theo Theme www het herco winde wood con ht The 2013 doo pite the con their rodiny on the the averat the wild 54 175.000 Theory er with the 200.000 by the Cheche You w A Question cigoworth art. The COS2013 on monenbec Svenska the concertation code Dy levels ached. The bumindow of the on www 120 ook mo tema conform wartet.com 15 tumayo The Caymorto your per to company to wricord the turbo the comedor The dawi 16 Twe bedii 3700. The com Uw who the W bet 200.000 Call Le 2013 cod Your company is planning on introducing a new ideas detector at the start of next year. The COS2013 carbon monoxide and skerm to be called the LiteSaverit) monitors and detects are and carbon monde measures the concentration of CO or smoke and sounds loud m pattern when potentially harmful level is reached the warm is de gred to detect both fast burning and slow soldering tires. The type of visibly indicated by a icon. The new model is 120 volt hardwire combinations and carbon monoxide alarm, using the latest onation photoelectric and conductor technology Peatures indude voorbehole and constant test and test feature Interconnectability for 12 buc feature and pattery and it UL 5 Used The COS2013 is dearly superior to your other lines but wachycerylic priedut to the lower cost of the new technology company that competitors possess similar technology and constructures which necesitate the Introduction of the new Your company will continue to securrent product the ever Your boss asked you to the impact of cannibalisation on the company projected to contribution The Life Saveris priced at $47 and variable costs of $26. The Saver will be priced at $42 and will carry unitable costs of 522 First year sales are projected at 375.000 units. The company had expected to 450.000 LifeSaver, without the introduction of Saver i While it to estimate the company believes that about 200.000 Serwil bened by the introduction of the LifeSaverit Calculate the projected 2013 to contributions for at Your Answer. Arower Question 4 110 points Your company is planning on introducing a new de detector at the start at next year. The COS2013 carbon monoxide and smo be called the LifeSaver monitor and detectarlo and carbon monoxidest measures the concentration of CO or smoke and sounds to when potentially harmful level is reached the warm is designed to detect both test burning and slow soldering fines. The type of stais indicated by an alarm icon. The new model is a 120 volt hardwire combinations and carbon monoxide alarm, using the best location shoolectric and semiconductor technology. Features indude visual alarmcons or both and Constant and test feature, interconnectability for up to 12 feature, an 85 de alarm putem, a Syarwand UL UL isted The COS2013 isdcarly Superior to your other lines batmya price due to the low cost of the new technology company that competitors possess a technology and costructures which necessitate the introduction of the new am your company will continue to its current product the LifeSavert your boss has asked you to the impacto ambition on the company's projected total contribution murin The LifeSaveriis priced at $47 and his unit are costs of $25. The will be priced at $39 and will carry unit cost $34 Finca Saver sales are projected 375.000 units. The company had pected to 450.000 Lifeverarms, without the introduction of the cult to estimate the company believes that about 200.000 US will be able by the introduction of the Life Saverit Calculate the projected 2013 al contribution for both verland Laverit Your Answer Your company is planning on trading a writmo detector at the start of next year. The COS2013 carbon monoxide and to be the UeSaver monitors and detects hard and carbon monode are the concentration of Corse and sounds loud men who potentially love is reached The mis designed to detect both buming and slow molding fres. The type of siblinded by icon. The new modd 120 volt had bination on monoxide the best foto, photocic and conductor technology Fatures include alcoorbehoud One and restaurt, interconnectability for up to 12 tour tan cermathema5 year way and USUL The COS2013 is de superior to your other lines but will cry pride to the low cost of the new technology. Your company that competitor possess technology and cost structures which the Introduction of the now Your company will come to our product the cover Your boss assed you to the moto combination on the company's projected to contribution The Life Savertis priced 57 das unitate conso 526 The will be priced at 542 and will carry unitecosts of 23 starter sales are projected at 375.000 units The Galaxpected to 50.000 Leave without the woduction of or Web estimate the company believes that about 200.000 verwiec by the introduction of the Unit Calculate the protected 2013 contribution for Your Answer A Question 4 (10 p! Your company is paigon duong aware start of not yet. The COS2013 Carbon monoxideme beced the Leverimonio detect and toodet are the concentration of Cord and sounds louder when potentially have reached the designed to be busind sowings. The type of an indicated by Icon The model is 120 combination en carton model in the best photo conductor techno r. Patres indude con both smoke and cost and test contability or to 12 pattomasy way and UL ULEI The COS303 is dry prior to your herine butycao po due to the low cost of the new technology com competitors and structures traduction of the new company.com oduct the Leave Your bohad you to the action the compacte con The aver price and has os of 26 The we beplads i carros pred 375.000 The company without the induction of Who caranybabout 200 DO UN be Tudor mondo Oddam peito reached the bonnes Theo Theme www het herco winde wood con ht The 2013 doo pite the con their rodiny on the the averat the wild 54 175.000 Theory er with the 200.000 by the Cheche You w A Question cigoworth art. The COS2013 on monenbec Svenska the concertation code Dy levels ached. The bumindow of the on www 120 ook mo tema conform wartet.com 15 tumayo The Caymorto your per to company to wricord the turbo the comedor The dawi 16 Twe bedii 3700. The com Uw who the W bet 200.000 Call Le 2013 cod Your company is planning on introducing a new ideas detector at the start of next year. The COS2013 carbon monoxide and skerm to be called the LiteSaverit) monitors and detects are and carbon monde measures the concentration of CO or smoke and sounds loud m pattern when potentially harmful level is reached the warm is de gred to detect both fast burning and slow soldering tires. The type of visibly indicated by a icon. The new model is 120 volt hardwire combinations and carbon monoxide alarm, using the latest onation photoelectric and conductor technology Peatures indude voorbehole and constant test and test feature Interconnectability for 12 buc feature and pattery and it UL 5 Used The COS2013 is dearly superior to your other lines but wachycerylic priedut to the lower cost of the new technology company that competitors possess similar technology and constructures which necesitate the Introduction of the new Your company will continue to securrent product the ever Your boss asked you to the impact of cannibalisation on the company projected to contribution The Life Saveris priced at $47 and variable costs of $26. The Saver will be priced at $42 and will carry unitable costs of 522 First year sales are projected at 375.000 units. The company had expected to 450.000 LifeSaver, without the introduction of Saver i While it to estimate the company believes that about 200.000 Serwil bened by the introduction of the LifeSaverit Calculate the projected 2013 to contributions for at Your Answer. Arower Question 4 110 points Your company is planning on introducing a new de detector at the start at next year. The COS2013 carbon monoxide and smo be called the LifeSaver monitor and detectarlo and carbon monoxidest measures the concentration of CO or smoke and sounds to when potentially harmful level is reached the warm is designed to detect both test burning and slow soldering fines. The type of stais indicated by an alarm icon. The new model is a 120 volt hardwire combinations and carbon monoxide alarm, using the best location shoolectric and semiconductor technology. Features indude visual alarmcons or both and Constant and test feature, interconnectability for up to 12 feature, an 85 de alarm putem, a Syarwand UL UL isted The COS2013 isdcarly Superior to your other lines batmya price due to the low cost of the new technology company that competitors possess a technology and costructures which necessitate the introduction of the new am your company will continue to its current product the LifeSavert your boss has asked you to the impacto ambition on the company's projected total contribution murin The LifeSaveriis priced at $47 and his unit are costs of $25. The will be priced at $39 and will carry unit cost $34 Finca Saver sales are projected 375.000 units. The company had pected to 450.000 Lifeverarms, without the introduction of the cult to estimate the company believes that about 200.000 US will be able by the introduction of the Life Saverit Calculate the projected 2013 al contribution for both verland Laverit Your Answer Your company is planning on trading a writmo detector at the start of next year. The COS2013 carbon monoxide and to be the UeSaver monitors and detects hard and carbon monode are the concentration of Corse and sounds loud men who potentially love is reached The mis designed to detect both buming and slow molding fres. The type of siblinded by icon. The new modd 120 volt had bination on monoxide the best foto, photocic and conductor technology Fatures include alcoorbehoud One and restaurt, interconnectability for up to 12 tour tan cermathema5 year way and USUL The COS2013 is de superior to your other lines but will cry pride to the low cost of the new technology. Your company that competitor possess technology and cost structures which the Introduction of the now Your company will come to our product the cover Your boss assed you to the moto combination on the company's projected to contribution The Life Savertis priced 57 das unitate conso 526 The will be priced at 542 and will carry unitecosts of 23 starter sales are projected at 375.000 units The Galaxpected to 50.000 Leave without the woduction of or Web estimate the company believes that about 200.000 verwiec by the introduction of the Unit Calculate the protected 2013 contribution for Your Answer A Question 4 (10 p! Your company is paigon duong aware start of not yet. The COS2013 Carbon monoxideme beced the Leverimonio detect and toodet are the concentration of Cord and sounds louder when potentially have reached the designed to be busind sowings. The type of an indicated by Icon The model is 120 combination en carton model in the best photo conductor techno r. Patres indude con both smoke and cost and test contability or to 12 pattomasy way and UL ULEI The COS303 is dry prior to your herine butycao po due to the low cost of the new technology com competitors and structures traduction of the new company.com oduct the Leave Your bohad you to the action the compacte con The aver price and has os of 26 The we beplads i carros pred 375.000 The company without the induction of Who caranybabout 200 DO UN be