Question: Please solve as soon as possible, I need this. In 10 minutes Mazoon Dairy Company (S.A.O.C) is a private equity initiative, supported by the Food

Please solve as soon as possible, I need this. In 10 minutes

Mazoon Dairy Company (S.A.O.C) is a private equity initiative, supported by the Food Security Policy of the Sultanate of Oman. The company offers fresh milk, milk products and juices in Omani market. There is a strong competition in the dairy market of Oman. Almarai, Asafwah, Unikai, Modern Dairy Factory Alkhamael.

Questions:

Each company aims to increase its market share, some firms are considered to be a market challenger and need to enhance its position in the competitive environment. Based on your study of marketing course, answer the following questions:

How can Mazoon Dairy Company increase its market share in Omani market? (2.5 marks)
Suggest a competitive strategy the company can adapt in the market to enhance its position. Need to justify your suggestion (2.5 marks)

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