Question: Please summarize and fix grammar errors with the passage below: Apple Inc. is an American multinational company that focuses on technology. The headquarters are in
Please summarize and fix grammar errors with the passage below:
Apple Inc. is an American multinational company that focuses on technology. The headquarters are in California. Apple products were found by Steve Jobs, Steve Wozniak, and Ronald Wayne in 1976. Apple became the most valuable company in the world in 2020. The success of apple was not a luck factor but through constant development in their management and research and development. Apple products are renowned for their high-quality standards as well as a luxury factor. Apple was known for creating computers at the time of its origin. But it was developed through the constant efforts of the founders of the company. Steve Jobs is one of the names which we cannot forget when talking about Apple. Steve Jobs put forward a strategy of creating a brand that can attract customers and increase their loyalty. She made the brand unto himself. Significant events in the evolutionary journey of Apple began in 2007 when the iPhone launched. It introduced a new era of modern mobile communication unmatched by the competitors in the market. After that, Apple did not look back, and the growth of the company was spontaneous. Apple could create an ecosystem of products that attract customers and buy them to protect and increase customer loyalty. Every year Apple is coming with new products to their customers. It is expanding the diversification of the product line of Apple's ecosystem of technologies. Apple's different strategies help them become successful in every new product development and introduction in the market.
Apple's product launches over the past decade have been monumental. There is probably no other tech company around today that inspires loyalty from its users like Apple does. Since its apocryphal founding in Steve Job's garage in 1976, Apple had grown to become the most valuable technology space. Of course, this unprecedented success didn't happen overnight. Instead, it was the cumulative result of over 30 years of releasing well-crafted and intuitive computer products designed mostly under the Steve's guidance and several other creative minds at Apple. The secret behind Apple being so good at innovation is that it always identified the next 'big thing' and created it first and with better quality than competitors. Apple has perfected the art of successfully managing customer relationships. The company realizes that people need 'value.' People buy Apple products despite being more expensive than competitors because they see the value. Apple products last for years and remain relevant and cutting edge. The brand itself has built trust and customer satisfaction.
The IPod was an icon in the collection an apple's products. It gave a special status to the company with its quality and standards. The company saw huge success, and it gave equal profits with iPhones, which are jewels for the company. Apple always tries to be different and improve from product to product, be it launch or features or quality or anything. They show it publicly and explain the difference in their new product compared to the previous versions, and they stood up to the expectations.
When this case was writing Apple had not launched the I Watch yet. This product was a revolution in the smartwatch sector because it was initially reserved for sportive customers, and Apple makes it a fashion product. Today, Apple proposes innovative products by improving its outcomes every year, such as iPhone and Air Pods range, which practically offers a new version. Still, the innovation in actual products is less critical than proposing a full new product. However, Apple has proposed new products such as Apple TV, Home Pod, or streaming services. But these products are not innovative because competitors offer similar products simultaneously and sometimes even before Apple. In the future, Apple is currently working on improving these products, and according to my research, there are some rumors about a new product: the augmented reality glasses. This is compared to virtual reality games products but in using different, some connected glasses elegant and light that you can wear all day, connected to your iPhone you will be able to read the message, navigate Apple success, and compare with the failure of Nokia products.
Apple is a company that is growing with high investment in the research and development of their products. New technology advancements are always predicted and evaluated by the research and development department of Apple. Behind every successful product launch, there is hard work from every employee of the organization. Apple is no different. Apple is introducing new products with the proper understanding of the market and its customers. Major factors that ball in the success of Apple's new product launch can be described as below. Apple registered as a standardized quality product brand in the minds of customers who are using Apple products. They are the real motivation for others to buy new Apple products. With constant interaction with the market and different market segments, Apple is producing appropriate products for different market segments. They are keeping their brand value in the market without comparing with other competitors in the market. Therefore, this is differentiating the company from others. Brand value is one of the reasons the new products are becoming so popular among the people. Customers are expecting a lot from Apple products, and they are fulfilling their needs through proper understanding of the customers they are targeting. However, this is helping to increase the brand value as well as finding new customers. Apple is differentiating their products through uniqueness in their features as a price. They are not compromising the quality of the product to reduce the price of the product. So they can produce market-leading technologies without compromising the price. The company is also not ready to compare Apple products with products of any other brands. They are always comparing a new Apple product with the previous generation of the same product. Apple is producing products according to the latest possible technologies. In the present scenario, Apple is targeting the market as a whole. Apple is producing different products for different purposes, and it can fulfill the needs of customers of different segments of the market without differentiating them on their demographics. Apple products can be used by any person who has buying potential. Different apple products are available in the market at different price categories. Apple is not ready to compromise in providing the latest possible technologies to customers. The quality standards are always kept high. That is one reason for the high demand in the market for apple products that are going to launch. Customer satisfaction and loyalty towards the brand is very high in apple products. They are providing the best experience in using Apple products. They tended to buy related apple products and are influenced to buy all the products' ecosystem to fulfill the needs. Apple is selling their products and forget, but they provide world-class services like iCloud, etc., to customers to enhance their connected experience towards the product and the brand. By analyzing market conditions, Apple can adopt changes to its new products. Constant interaction with customers can help develop new products when talking about the success of apple; we cannot forget the failure story of several other companies. Nokia is one of the companies which failed in their product developments. Nokia was the bestselling mobile phone company in 1998 and the bestselling mobile company of all-time in 2003.But the things were changing after the introduction of the Apple iPhone in 2007. Nokia was beginning to fail in its new product development and introduction in the market. After dropping their market value by 90%, in 2013, Microsoft acquired Nokia. The major reasons of new product development failed in Nokia were, Could not understand the shift in trends and technologies. Nokia could not change according to the new technological changes put forward by apple. They could not understand the shift in customer preferences. New product development requires a good prediction of the future. Insufficient planning in developing new products with older technologies without the implementation of changes created an impact. Top-level management was also an important issue of Nokia. The organizational culture of the company was also creating internal problems in the company. Employees perform as the binding factor of competitiveness, but employees' satisfaction in the company decreased due to intolerant organization culture. Nokia was trying to get back to the competition from 2010 to 2011, but to create products for a particular segment of customers, they tend to lose their products' quality. However, this is also becoming a factor in their new product failures. A lot of new entrants entered the market to compete. Motorola, Lenovo, etc., were some of them. Apple is ready to provide new technologies at a lower price. Nokia could not make up with the technological changes that happened. Nokia's brand image was beginning to fall after the constant failure of their products in the market and the introduction of new products by competitors. Their customers began to shift to other brands like Samsung, Apple, etc. Apple could tackle the market competition and sustain and become the most valuable company in the world. On the internet or play games for the exam.
In conclusion, Apple's product success did not happen over a night. It was through proper development over the years. Essential factors that influenced apple to become successful are: Making apple a brand for everyone. There can be an apple product for everyone, irrespective of the segment. Producing the latest technological products without compromising quality standards is making it an iconic brand and increasing customer loyalty. Customers are ready to buy apple products to improve their apple ecosystem of products. The uniqueness of products in terms of quality and technologies used is differentiating apple products from competitors in the market. So apple products are standing alone with identity.
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