Question: please type the answer by computer, so i can see it clearly, thank you!!! It is about : International Business In Malaysia, Koon's is a
please type the answer by computer, so i can see it clearly, thank you!!!
It is about : International Business
In Malaysia, Koon's is a leading instant noodle manufacturer. International sales have fueled the company's rapid rise in recent years. Its products are now manufactured in Malaysia, Poland, and the United States, and they are sold in 20 countries across Asia, Europe, and North America. Its success stems from their product localization, which involves changing the ingredients, flavors, and packaging of its instant noodle for buyers in different nations. Koon's is currently looking at the unexplored market in South Africa.
Question: (please answer the question more details)
1(a) Explain and identify any 3 pressures for local responsiveness. Illustrate each pressure with an example from Koons case.
1(b) Explain and identify any 3 foreign market entry strategies that Koons could adopt to enter the South Africa market. Illustrate each strategy with an example from Koons case.
1(c) International human resource management is more complex than domestic human resource management. Explain any 3 factors that drive this complexity to Koons with an example for each factor from Koons case.
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