Question: please use your own Words. please do not copy/paste from the internet or chegg. looking for new answers. thanks! Companies used to organize and manage
please use your own Words. please do not copy/paste from the internet or chegg. looking for new answers. thanks!
- Companies used to organize and manage around the 4 Ps: product, place, promotion, and price. Today, some suggest that companies should organize and manage around the 4 Cs: customer value, lower costs, better convenience, and better communications. Discuss the potential effects and the benefits of such a shift in focus.
- What can a company do to ensure that its employees are aware of what CRM is and how it plans to implement this methodology?
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