Please write a Simple and Short summary with your own words of the following case: (Use Simple Words and Words Limit 150 words)

Do you want to work for Google? In some ways, who wouldnt? Sunny California, fabulous campus, free organic meals, perks galore . . . oh, and challenging work with some of the brightest minds in the field. By all accounts, Google is a class act, a symbol of modernization. Does Google want you to work for it? Ah, that is the question. Eric Schmidt, a former Google CEO, and Jonathan Rosenberg, a former Google senior product manager, say Google searches for a certain type of person: a smart creative. They say smart creatives are a new case incident 1 Walking the Walk kind of animaland the secret ingredient to Googles success. Do you think you are a smart creative? Are you an impatient, outspoken, risk taker who is easily bored? Do you change jobs frequently? Are you intellectually flexible? Do you have technical know-how, business knowledge, and creativity? Do you think analytically? According to Schmidt and Rosenberg, answering yes to these questions makes you a smart creative. As you can see, being a smart creative is not all positive. But it will get you hired at Google.

One last question: Are you male or female? Google may be a symbol of the modernization of the workplace, but perhaps not of the workforce. The Google workforce, with 48,600 individuals, is a mans world70 percent male overall. On the technical side, a full 83 percent of the engineering employees are male. In the management ranks, 79 percent of the managers are male. On the executive level, only three of the companys 36 executives are women. Google officials say they are aware of the lack of diversity, but that their diversity initiatives have failed. However, others report that sexist comments go unchecked and there is a frat-house atmosphere. In fact, an interviewer at an all-company presentation insultingly teased a man and woman who shared an office, asking them, Which one of you does the dishes? Thankfully, Google has begun to put its smart creatives to work on new thoughts about diversity. With the help of social psychology research, the company sent all employees through training on unconscious biasour reflexive tendency to be biased toward our own groupsto force people to consider their racist and sexist mindsets. So far, the training seems to be making a bigger difference than former initiatives, but the firm has a long way to go. Laszlo Bock, Googles top HR executive, said, Suddenly you go from being completely oblivious to going, Oh my god, its everywhere. Critics are skeptical that Google and other large technology firms will ever count women in their ranks in numbers that reflect the population, though research continues to indicate that men and women are highly similar employees. Once Google has achieved greater diversity than it currently has, perhaps its executives can begin to work on the pay differentials: a recent Harvard study indicated that women computer scientists receive 89 percent of the pay men earn for the same jobs.