Question: Plesse for a working on paper with pen . . . . Horizontal Merger with Price Competition Consider a homogenous good industry with three firms

Plesse for a working on paper with pen ....Horizontal Merger with Price Competition
Consider a homogenous good industry with three firms i {1,2,3}.Total demand is given by
D(p)=230-p:
The variable (=marginal)cost of each of the firms is c1=30,c2=40and c3=50.Firms
compete in prices.
(a)Give the Nash equilibrium in prices and all firmsequilibrium profits. Calculate consumer
surplus.
(b)Suppose firms 1and 2are intending to merge. The marginal cost structure of the
potentially new entity is =20.Give the new Nash equilibrium in prices and all firms
profits if the merger goes ahead. Calculate consumer surplus.
(c)Is the merger profitable for the two firms? Mark the equilibrium allocations of a)and b)on
the demand curve in a p,q diagram. Show total welfare in a)and b)in your diagram and
mark the social cost and benefit of the merger. Explain the social cost and benefit briefly.
Calculate the social cost and benefit of the merger. Should the merger be approved or
declined?

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