Question: Pls answer both the questions separately Question 2: Explain the rationale behind the following: a. Some factors that determine which stimuli get perceived are the

Pls answer both the questions separately

Question 2: Explain the rationale behind the following: a. Some factors that determine which stimuli get perceived are the amount of exposure to the stimulus, how much attention it generates and how it is interpreted. (5 Marks: 300 words) b. Since marketers are attempting to satisfy consumers' needs, they should therefore be aware of the different motivational conflicts that consumers may face. (5 marks: 300 words)

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