Question: PR professionals must understand the specific situation requiring a PR plan. Situations typically involve overcoming a challenge or crisis, dealing with an unaticipated event, or

PR professionals must understand the specific situation requiring a PR plan. Situations typically involve overcoming a challenge or crisis, dealing with an unaticipated event, or

. . . . .

public speaking

fundraising

taking legal action

reinforcing ongoing PR efforts

PR professionals must understand the specific situation requiring a PR plan.

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