Premise: A pop up bar that moves from location to location. It does events throughout the entire year. but really goes all out around Halloween and events around that time. Football games ( especially in October), Horror events, and other various sporting and outdoor/indoor venues.

Questions:

What political, economic, and social factors might affect customers behavior and their likelihood of purchasing your offerings?

What external factors have bearing on how businesses in this industry operate, including laws and regulations, new technologies, world events, and economic and social change?