Question: Prepare a balanced scorecard using the template below for a generic company in the automobile industry, which has as its strategy to win a 20%

Prepare a balanced scorecard using the template below for a generic company in the automobile industry, which has as its strategy to win a 20% market share in the luxury/performance market sector, but at a lower cost than its competitors, which include BMW, Mercedes-Benz, Audi, and Cadillac.

Prepare a balanced scorecard using the template

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