Prepare a contribution format income statement segmented by geographic market as desired by the president including percentages by sales by region and in total. Percentages must be shown for each region and in the total column.

If a sales manager believe that sales in the South geographic market would increase by 15% if monthly advertising were increased by $125,000, would you recommend the increase?

whether it is a multiple choice problem or not to receive tuii credit. Castle, Ltd, a wholesale distributor of books, has been experiencing losses for snme time, as shown by its most recent monthly contribution format income statement below: 5,000,000 Sales 1750,000 Variable Expenses 3,250,000 Contribution Margin 3,500,000 Fixed Expenses (250,000) Net Operating Loss In an effort to isolate the problem, the president has asked for an income statement segmented by geographic market. Accordingly, the Accounting Department has developed the following data: GEOGRAPHIC MARKET NORTH SOUTH CENTRAL 2,500,000 1,000,000 1,500,000 Sales Variable expenses as a 40% 30% 40% percentage of sales 650,000 980,000 1,420,000 Tracable fixed expenses