Prepare a market study for your organisation, using the

guidelines provided below.

a$)$ Map a market research study using the outline

provided.

b$)$ Identify the areas of research needed to conduct

market research study.

c$)$ Provide an outline of the research process and

activities that you would have to follow to complete

your situational market analysis.

d$)$ Identify your research sources and methods that

you would use.

e$)$ Identify the design instruments and data processing

methods that you would require for the study.$|$