Question: Prepare an Environmental Analysis for Cigna Organization : Scenario Your boss is responsible for updating the Cigna organization's strategic plan. She has asked you to
Prepare an Environmental Analysis for Cigna Organization:
Scenario
Your boss is responsible for updating the Cigna organization's strategic plan. She has asked you to do some of the legwork and complete an environmental analysis for Cigna. This analysis will help your organization scan the external and internal environments and identify current challenges and opportunities that will enable it to prepare for the future.
Requirements
Analyze the Cigna organizations external and internal environments.
You may use any contemporary environmental analysis tool included in the strategic management planning process to conduct your analysis. Examples include PESTLE analysis, Michael Porter's 5 Forces model, Levels of Competition model, et cetera.
- Evaluate the organization's directional strategy, as reflected in its vision, mission, and values.
- Identify key industry structural features determining the forces governing competition.
- Write a clear, concise, well-organized, professional, and generally error-free environmental analysis that supports conclusions with relevant evidence.
- Follow current APA formatting and style guidelines for citations and references.
You may write your environmental analysis using a familiar and appropriate document format used by health care organizations business report
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