Question: Primary research is: a a research project executed by a company for the first time b also known as desk research c new information gathered

Primary research is:

a

a research project executed by a company for the first time

b

also known as "desk" research

c

new information gathered from a secondary source

d

the first step in the research process

e

using existing internal data to solve a current marketing problem

f

obtaining new information to solve a current marketing problem

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