PRINCIPLES 1. The project is in the 'starting up a project' process. The Chair of the User Group has advised that not everyone in the groups affected by discrimination will have access to digital media. So that all homeless people know how to report discriminatory incidents, the Contracted Project Manager has recommended that non-digital methods of communication also be included as part of the project. Which principle is being applied, and why? A. 'Focus on products', because the Contracted Project Manager should identify the products needed to deliver the campaign successfully B. 'Focus on products', because the Contracted Project Manager should estimate the work to deliver the non-digital communications C. 'Manage by exception', because the project should use a range of different communication channels to deliver the campaign D. 'Manage by exception', because the Contracted Project Manager should be empowered to make decisions about the detailed work