Question: principles of Marketing Module Thirteen Homework Assignment 25 | Fall 2022 Principles of Marketing (BUS-2353-10N) Activity due Sunday, Oct 30,2022 at 11:59 PM Available from
Module Thirteen Homework Assignment 25 | Fall 2022 Principles of Marketing (BUS-2353-10N) Activity due Sunday, Oct 30,2022 at 11:59 PM Available from Oct 24 at 9:00 AM to Oct 30 at 11:59 PM. Compare and contrast two service providers (brands) in the same industry (eg. financial services, hospitality services, retail services, cleaning services). Include in your discussion the following: Describe the service in terms of intangibility, perishability, heterogeneity and perishability. (4) Describe the target audience for each brand. (6) What is the core service provided? What ancillary services and physical products are also offered? (5) How does the marketing mix differ for the two brands? How is it similar? (10) Grammar, spelling and organization 10 points. Make sure to include a reference page. Time remaining: 3 hours 15 minutes Go To Activity
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