Question: Problem 5: Consider Exercise 4. Suppose there are two critical factors such that any site not satisfying them will not be considered. In addition, there

Problem 5: Consider Exercise 4. Suppose there are two critical factors

Problem 5: Consider Exercise 4. Suppose there are two critical factors such that any site not satisfying them will not be considered. In addition, there are two objective factors - the first is revenue based and the second expense based-that the discount department chain would like to consider. The relevant data are provided in the following table. Divide the subjective factor values in Exercise 4 by 100. Assuming the objective factors are worth twice the subjective factors, determine the best location. Is it different from what you got in Exercise 4? Explain. (20 points) Critical and Objective Factor Ratings for the Six Sites

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