Question: Problem Using his TightWad ( R ) database, Stu's MileageMiser has developed a new GPS based service to certify drivers for insurance discounts. He tracks
Problem
Using his TightWadR database, Stu's MileageMiser has developed a new GPS based service to certify drivers for insurance discounts. He tracks their speeds, locations, and braking activity and delivers reports to insurance companies. January he had paying customers. Of that group, a year later, were still customers. He spent $ on programs designed to keep current customers happy and $ on marketing to acquire new customers. His total number of customers on January was His revenue per customer is $ per year and variable costs before marketing per customer are $ per year. How many new customers did Stu acquire in
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