Question: Procter & Gamble ( P&G ) is a U . S . - based consumer goods manufacturer. The company markets a wide range of products,

Procter & Gamble (P&G) is a U.S.-based consumer goods manufacturer. The company markets a wide range of products, including personal care items (such as shampoos and soaps), cleaning agents (like detergents and surface cleaners), and health care products (including toothpaste and over-the-counter medications), in the international market. Each product line operates as a stand-alone profit center with substantial autonomy, allowing them to make independent strategic decisions and manage their own resources. This organizational approach enables Procter & Gamble to respond quickly to market-specific needs across its diverse product lines while maintaining a cohesive overall brand identity. Procter & Gamble's organizational structure is an example of a
global matrix structure
product structure
geographic area structure
hybrid structure
functional structure
 Procter & Gamble (P&G) is a U.S.-based consumer goods manufacturer. The

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!