Question: Procter & Gamble spent $ 2 5 million on its Locks in the Spills promotion campaign for Bounty paper towels. What role did Procter &

Procter & Gamble spent $25 million on its "Locks in the Spills" promotion campaign for Bounty paper towels. What role did Procter & Gamble play in the communication process?
Question 7 options:
channeller of the message
sender of the message
decoder of the message
communicator of the message

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